2013 PROMO: Promoting Events in SL: Blogs

 Promoting Events in SL: Blogs 

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Blogs are good for promoting events in Second Life.  That is my opinion, anyway.   If you follow this blog, you will see that it announces and promotes selected events in Second Life.   The selection is based on goals explained here:
About this blog. Mission, goals, themes
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Blogs: benefits 

• Costs you nothing but your time
• Reaches the outworld, people not in Second Life
• Becomes part of your portfolio
• Reaches smart phones
• Can present your writing
• Operates on your schedule
• Can publish in real time
• Presents videos and pictures
• Presents live web links for easy follow-up
• Stays alive for later reference and reuse
• Gives stats for feedback
• May make you a little money

Blogs: demands

• Frequent publication
• Content suiting the target audience
• Promotion to get an audience
• MySL, Communication, friends, followers and followees 

Avoid blog-fading

• Develop sources for reports
• Collaborative blogging. Overview
• Organize your in-work stream
• Have several themes
• Link your posts 
• Combine Google calendars in your blog

Try piggy-blogging

• Find blogs that post on things you want to promote
• Send them press releases about your event
• Pay attention to what they do with it
• Collaborative blogging. Overview

What I like in a press release

• Subject fits the content I publish
• Fits this checklist:  Checklist for promoting your events
• Has everything I will want to use in a single notecard or e-mail item
• Has a distinctive brand name in the title
• Comes to me at least a week before the event

Promoting

• Use a distinctive name.  
• Make browser-on-prim posters and get them displayed
• Browser on prim, advanced. Videos, calendars 
• Live blogging with MySL
• Use social media to promote your blogs
• Blog to publicize Summary

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• What do we do in Virtual Worlds? 
• Search on page with Google Chrome: Ctrl+f, search bar upper right 
• Google search this blog, column on right
• or put site:virtualoutworlding.blogspot.com at the end of the search terms
• What is Second Life?
• Annotated screen shots made with Jing
• Creative Commons License, attribution only.
• Second Life, Linden, SLurl, and SL are trademarks of Linden Research Inc.
• This blog is not affiliated with Second Life or anything else.  
• Ads are  from Google

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• Drop by my place in Second life
• Location Link. Click to go or drag to the viewer screen:
• http://maps.secondlife.com/secondlife/Cookie/136/100/22
• Feel free to send me an IM, notecard, or friend request.
• Thinkerer Melville/Selby Evans