Tuesday, December 7, 2021

2021 BIZ: Fashion, marketing, and web-worlds. The Metaverse may be a fashion goldmine. Any entrepreneurs around?


Fashion, marketing, and web-worlds.  
The Metaverse may be a fashion goldmine.  
Any entrepreneurs around? 
Appearances are the main task of metaverse tech.  Fashion is made of appearances.  The two were made for each other.

How would a person use it? 

  • You can have an avatar that looks like you.
  • You can dress it as you please (from home).
  • You can put it in a replica of your living room.
  • Or of any place you choose.
  • You can invite friends and family to see it.
  • They can talk with you about it: Approve or suggest changes
  • If you like the result, you can order the outfit from an online retailer.
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How would fashion designers use it?

  • Unlimited display space
  • Shared display space--customers can bring friends and family.
  • Customers can talk with each other.
  • No wear and tear for try-it-on. And no shoplifting.
  • Attention time can be recorded for any actions.
  • Digital products may be marketable as NFTs
  • Or as elements for digital doll houses.
  • Or physical objects can be produced from digital designs.
  • Attention data might be used as a basis for selecting designs to produce.

Markets for avatar appearance

Web-worlds for fashion advertising 

  • Easy access. Run in a browser.  Enter without registration. 
  • Run on almost any device with a browser: Smart phone, tablet, Chromebook, PC.
  • No special equipment to buy and put on.
  • Can be embedded in your web page as part of an advertisement.

Easy access meetings in the metaverse

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License

  • Original text in this blog is CC By: unless specified public domain.
  • Use as you please with attribution: link to the original.
  • All images without attribution in this blog are CC0: public domain.
  • Second LifeLindenSLurl, and SL are trademarks of Linden Research Inc.
  • Screenshots from ShareX
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